The second video that is up for analysis is Lon and Soraru's Matryoshka. Originally a vocaloid song sung by Hatsune Miku and GUMI, the song was produced by Hachi, it has become quite a popular song with it's unique saturated art direction along with the song's dark overtone The video has a unique style of telling it's narrative, whilst the two characters are "pretending" to the outer world, the two put on masks and are drawn in a pain black and white style. When their true feelings are revealed, the video enters into bright technicolor and this transition fits in time with the music.
Another staple feature that is in most vocaloid/utaite songs is the way the typography is manipulated, making dynamic movements across the screens or relate with the images shown. They get flipped and overlapped and instead of being a separate added part to the video or just being a plain lyric video like in the west, this merges both types and create an interesting and crazy fast-paced atmosphere, where different elements begin to collide and intersect keeping the audience's focus at all times.
This is another song that I like, particularly the use of imagery and editing where the beat matches with the transitions making it interesting to keep watching. Another interesting feature is the way that some parts of the song are like dialouge for the characters, even though it is still part of the music, mixing both features together which I find interesting. The use of typography is something that I will be definitely using since you can't really make a vocaloid/utaite song without the lyrics, it's one of the codes and conventions!
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